Microsoft CRM, Microsoft Dynamics, MS CRM, Microsoft Dynamics CRM Hosted

Microsoft CRM

Early CRM technology was complex, costly and plagued by poor user adoption. According to a Forrester Research study conducted in 2005, more than 60 per cent of users were 'unhappy' with their CRM system. The same study also found that 50 per cent of CRM projects failed to achieve ROI expectations.

To address these challenges, Microsoft focused on building CRM technology that promoted user productivity, business agility and technical flexibility. Designed to work with Microsoft Office Outlook and built with a Microsoft .NET Web Services architecture.

Microsoft Dynamics CRM delivers lower training costs, broader user adoption, less application switching, higher productivity, greater mobility and a faster return on investment than competing CRM products.

Microsoft Dynamics CRM is available in 22 languages and has more than 10,000 business customers and 400,000 total users. Its proven ability to help businesses attract and retain customers has made it one of the fastest-growing CRM solutions on the market.

Microsoft Dynamics™ CRM 4.0 encompasses all the best practices of CRM, with all the flexibility, familiarity, and functionality you’d expect from Microsoft. It’s a solution that works the way you do, the way your business does, and the way technology should.

It provides the tools and capabilities needed to create and easily maintain a clear picture of customers, from first contact through to purchase and post-sales. With modules for sales, marketing, and customer service.

Microsoft Dynamics CRM delivers a fast, flexible, and affordable solution that drives consistent, measurable improvements in every business process, enabling closer relationships with customers and helping to achieve new levels of profitability.

It is the fastest and easiest way to add CRM capabilities to any organization that uses Microsoft Office system applications, including Microsoft Office Outlook. Because it was designed to partner with Office Outlook.

Microsoft Dynamics CRM delivers lower training costs, broader user adoption, less application-switching, higher productivity, and a fast return on investment.

Microsoft Dynamics CRM gives your employees direct access to customer information through Office Outlook, enabling access to the information they need whether in the office or on the road. Microsoft Dynamics CRM offers:

Tight integration with the Microsoft Office system and Office Outlook, allowing employees to easily pull information from Microsoft Dynamics CRM into Office system applications such as MS Excel and MS Word.
Quick and easy access to your data through context-sensitive information for populating forms or taking next steps without changing screens.
Customized workspaces that allow users to create, save, and reuse favourite views of customer data without the distraction of unneeded information.
Service Calendar that allows service schedulers and dispatchers to schedule activities by resource, time, or service.
Powerful reporting and analysis tools that make it easy to identify opportunities and problems at a glance.
Great mobile support that helps enable field workers to get instant access to customer data from most popular portable devices including mobile phones with Web browsers, and laptops.

Microsoft CRM works the way your IT staff wants it to because it’s based on proven, industry-standard Microsoft technology that’s easy to learn and work with.

You’ll enjoy a rapid, low-cost deployment; low support costs; and easy scalability as your business grows. IT-friendly features include:

Easy to modify forms, data fields, and information relationships so that users can get the customized information they need.

Streamlined installation diagnostic tools that reduce setup time and help ensure a successful deployment of Microsoft CRM.

Fast data searches across large volumes of customer data that help users find the information they need.

Easy to use step-by-step Microsoft Exchange Connector Deployment Wizard that simplifies Microsoft CRM integration with Microsoft Exchange and Outlook.

Simple and fast connectivity to external data sources that gives users access to relevant information.

Advanced management and notification tools that are centralized and give the IT staff the right information to manage a CRM system.